FTS, a global provider of billing solutions, recently announced that industry analyst firm Frost & Sullivan’s Stratecast practice names FTS as a key monetization innovation enabler for communication service providers (CSPs).
The Stratecast report, “Innovation Enabled by Monetization”, found that the effective monetization of partnerships is key to service provider revenue growth. Yet, many CSPs lack the understanding and tools needed to maximize the potential revenue from these partnerships.
Facing declining revenues from traditional services and expanding lists of partners with complex value chains and new business models, CSPs are challenged with finding new ways to increase revenues. Innovative monetization solutions from vendors like FTS enable CSPs to offer new enterprise and B2B services to existing markets and to expand into new markets such as IoT and mobile financial services.
“We have seen how our customers have gained immediate ROI by using FTS’ solutions to increase revenues from their partner offerings,” said Avi Kachlon, FTS’ CEO. “FTS provides fast on-boarding for unlimited numbers of telecom and non-telecom partners. Our solutions also give service providers the flexibility to easily change contracts and enable smart revenue sharing, leading to increased innovation and revenue growth.”
“FTS’ solutions enable the monetization of complex value chains, supporting the revenue management needs of content providers, telematics, IoT, and financial service providers, among others,” said the report’s author, Troy Morley, Operations, Orchestration, Data Analytics & Monetization (ODAM) Strategy Analyst at Stratecast. “Innovations enabled by monetization from suppliers such as FTS continue to prove that ‘getting paid’ makes it all possible for both CSPs and non-telecoms service providers.”
To find out how to improve partnership monetization, download the Stratecast report “Innovation Enabled by Monetization.”