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eServGlobal Supports Record Messaging Traffic

10:57 am   -   January 21st, 2008

eserve global

eServGlobal Limited (LSE: ESG & ASX: ESV), a provider of end-to-end solutions, enabling smart communication and payment services for service providers on any generation network, told OSS News Review today that its messaging clients achieved 100% message delivery for a record peak of SMS and MMS traffic over the holiday period.

Across eServGlobal’s client base, end users sent over 1.5 billion messages during the 11 days over Christmas and New Year, and one client experienced a peak of 2500 messages per second at the height of activity. eServGlobal has messaging clients in Belgium, Poland, Switzerland, the UK, the United Arab Emirates, India, Indonesia, Malaysia and New Zealand.

With its virtual location cache register component, MessageMax protects clients’ HLR, Short Message Service Centre (SMSC) and signaling network from overload, ensuring a holiday period completely free from congestion, and a very high rate of first delivery attempts. MessageMax also obtains prepaid authorization in real-time to ensure payment continuity.

To make messaging more valuable, and connect with third-party messaging platforms (IM, email), eServGlobal’s MessageMax offers a single box solution that provides intelligent cost-effective routing, network optimisation and a personalised message centre which gives subscribers greater control over the messages they receive.

Laurent Lafarge, Chief Executive Officer of eServGlobal said “We are proud to deliver our messaging and charging solutions to support our clients’ peak traffic demands. Our standard installation of MessageMax only requires 20% of its normal capacity to provide a smooth service at peak times, and so our clients can benefit from the remaining capacity to support sustained future growth.”

About eServGlobal
eServGlobal (LSE: ESG & ASX: ESV) invents smart communication and payment solutions for telecommunications service providers operating on all generation networks.

eServGlobal’s innovative solutions help service providers to grow new revenues, reduce churn, and lower costs. In addition, service providers are assured of seamless evolution to new network architectures, such as IMS and beyond.

As payment is crucial, eServGlobal’s Charging Suite responds to increasingly sophisticated charging and billing challenges while providing advanced recharge and m-payment solutions. The innovative Retention Suite delivers targeted incentives to increase customer satisfaction and retention. Meeting customer demand for new communication experiences, the eServGlobal Messaging Suite enables reliable delivery of multimedia services such as unified messaging, video blog, SMS, and instant messaging. The Network Suite supplies enhanced personalisation and network optimisation.

Over 80 of the world’s leading service providers, with over 400 million mobile subscribers in more than 50 countries, are taking advantage of eServGlobal’s end-to-end solutions and expertise to quickly deliver revenue-generating services. With 14 offices around the world and staff from 20 different countries, we provide flexible solutions with ongoing product development, based on a deep understanding of our customers’ challenges.

More information can be found at: www.eservglobal.com

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