Fun Text announced that they will become a member of the Acision Innovation Network.The agreement will enable joint business development activities with Acision’s customer base of over 300 customers.
Acision, which delivers more than half the world’s text and multimedia messages, will pre-integrate and certify the Fun Text messaging service on its product range and collaborate on future roadmaps.
“Fun Text has the potential to unlock incremental revenue growth for our operator customers,” said Geoff McGrath, VP Global Market Development at Acision. “Fun Text builds additional value on the established text messaging user experience by providing access to professionally created multimedia messaging content, on the handset.”
“Half the world’s mobile carriers rely on Acision message centers,” said Richard Harris, CEO at Fun Text. “With Acision we are going to show these carriers how Fun Text establishes a new messaging category and an incremental revenue stream with strong ARPU. This partnership with Acision gives us the capacity to sell globally and capitalize on the successful returns we are already seeing in the USA and UK.”
About Acision Innovation Network
The Acision Innovation Network is a partnership-based ecosystem that enables the global communications community to collaborate on the creation of new applications and services to advance the way the world communicates.
The Acision Innovation Network features two membership levels: associate and partner. Associate members have access to a framework for knowledge sharing, collaboration and solution development via published, open interfaces. Companies invited to become partners have the option to pre-certify their products and carry the “Acision Assured” brand. Partners benefit from closer technical assistance, commercial collaboration, and co-development to ensure proven, integrated, propositions ready for a rapid roll out.
For more information please visit www.acision.com/innovation
About Fun Text
Fun Text is a leading content-based mobile messaging service provider that enables consumers to send and share professionally created multimedia on mobile devices.
Deployed by major operators, such as Sprint, 3 and T-Mobile, the Fun Text service drives triple digit growth in MMS revenues.
It represents a new category of messaging between user-generated photo messaging and SMS where users can include professionally created content within messages to clearly express their emotions. While MMS is generally used to send camera phone pictures and SMS is used regularly for brief, functional statements, Fun Text creates a new, high-traffic, emotional communication medium as an alternative to both.
The mass-market messaging service combines the richness of MMS with the ease of use of SMS. Available as a handset application, it accesses an online content store and integrates with the address book on handsets from Nokia, Sony Ericsson, Samsung, Motorola and other major manufacturers. Backed by global media companies such as Turner Broadcasting and American Greetings, Fun Text was also recently shortlisted as a finalist for best imaging company in the Mobile Entertainment Awards 2008.
For more information, please visit their website: http://www.sendfuntext.com