ConceptWave Software Inc., a leading provider of order automation and catalog management solutions, has announced BSkyB (Sky) in the UK as a new customer. ConceptWave® will enable Sky’s strategic initiative to streamline its sales and fulfillment process, reducing time-to-market and cost-of-sale of convergent services offerings including Internet, telephony and television.

The ConceptWave Order Care® suite will enable a centralized enterprise-wide catalog management platform for all products and services for Sky. The catalog management solution leverages an existing web-based order entry system, billing system and other operational support platforms with a core central reference data model for all product related information. Sky will be better able to consolidate the sales and fulfillment processes in order to accelerate the roll-out of broadband offerings. ConceptWave’s Product Catalog, with its open interface structure, will support Sky in addressing legacy integration and migration challenges as part of the larger business and systems transformation initiative.

“ConceptWave will enable us to better meet customer demands through a product catalog platform which helps support our business objectives,” said Graham Calder, Director of core systems for BSkyB. “As Sky continues to deliver innovative entertainment and communications services to its customers, we are confident that ConceptWave will be able to support our evolving requirements.”

With ConceptWave’s Order Care suite, Sky will utilize a business rules engine to model Sky specific business requirements and accelerate deployments. Utilizing web services, ConceptWave Order Care integrates easily within Sky’s current system architecture to achieve transparent integration with existing processes and applications and provides an evolving platform for future enhancements.

“Sky’s implementation of ConceptWave’s Product Catalog will demonstrate the modular nature of our product offerings which enable service providers to easily integrate a new application in the midst of their current BSS/OSS architecture,” said Zarar Rana, CEO and President of ConceptWave. “Our implementation at Sky enables us to highlight our strength as a provider of catalog management solutions for companies seeking to consolidate, simplify and accelerate deployment of advanced communication services.”

About Sky

Sky is the UK’s leading entertainment and communications company, operating the most comprehensive multi-channel television service. Over 9.2 million homes - a third of households across the UK and Ireland - enjoy the very best entertainment, movies, news and sports channels on Sky Digital. In delivering entertainment through the TV, PC and mobile, customers have more control and flexibility over what, how and when they watch.

Over 4.6 million customers now choose Sky+, Sky’s digital video recorder, to record and store their favourite programmes and over three quarters of a million homes enjoy the unprecedented picture and sound quality of Sky+ HD, which offers 31 dedicated HD channels. Sky is also the UK’s fastest growing broadband and fixed-telephony provider with over 1.9 million customers taking Sky Broadband and over 1.5 million customers taking Sky Talk.

About ConceptWave Software, Inc.
ConceptWave Software Inc. develops and markets order and catalogue management solutions that improve operational efficiencies and facilitate the rapid delivery of new services for the Communications Service Provider market. ConceptWave Order Care is a highly configurable order handling and product management platform that supports end-to-end flow-through order capture, order management and product lifecycle management through a fully-integrated J2EE/SOA product platform. ConceptWave solutions have been proven in the marketplace with over 20 successful deployments worldwide. ConceptWave Order Care is also sold through OEMs and global system integrator partners. ConceptWave can be reached at 905-405-2188, or on the Web at www.conceptwave.com.

ConceptWave® and ConceptWave Order Care® are registered trademarks of ConceptWave Software Inc.