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Adivent New Sales Outsourcing Services Launched for North American Telecom Suppliers Entering the European Market

9:04 am   -   September 23rd, 2008

Operational sales force can be operational within four weeks of engagement - a performance-based compensation replaces typical start-up costs and improves success ratio

Today, Adivent launched its full suite of SalesTarget services in North America. The firm, founded by experienced telecom executives, offers a new alternative that streamlines the sales and operations process and allows North American companies to quickly establish a sales presence in Europe at a fraction of the time and cost it typically takes.

“Based on our direct experience running telecom sales organizations we understand the frustration many emerging North American suppliers have when trying to establish a quality sales organization in Europe,” said Gianni Burzi, managing partner at Adivent. “To meet this tremendous market need we spent the past year developing a set of process-based services that yield proven results - without large up-front costs - that will dramatically speed time-to-market and deliver increased sales for telecom hardware and software suppliers selling into the European market.”

All Adivent services focus on planning and executing sales processes targeted at the European telecom market - specifically for small-to-mid-sized firms or business units of larger organizations. It offers rapid, effective deployment of a highly qualified sales team, with a proven track record of success and an extensive network of contacts to target customers. Adivent’s performance-based concept was developed by some of the most respected sales executives in the European telecom industry, and its success is assured by the caliber and professionalism of its world-class sales team.

Adivent Offers Four Services

SalesTargetSource

A complete turnkey service to quickly ramp-up a sales team that has an extensive network of telecom relationships, certified sales skills and a proven track record of success. The services are backed by a Service Level Agreement that guarantees fees are only charged after pre-determined results have been delivered. In addition, Adivent offers complete transparency into sales campaign progress and direct access to and directional input with its new sales force.

SalesTargetChannel

For telecom suppliers looking to establish channel partner programs in Europe, Adivent can identify, profile, evaluate, and negotiate with properly matched partners. The service also can include direct training and continuous management of channel partner relationships to ensure sales goals and objectives are met both short-term and long-term.

SalesTargetWatch

This service allows North American firms to closely monitor target customers so they can react immediately to new sales opportunities, without having to worry about the unpredictable costs and the high risks involved in setting up a local sales force. Adivent will collect, analyze, and report on developments that may lead to sales opportunities, such as the adoption of new technologies, spending plans, internal balances of power, or failures on the part of the competition.

SalesTargetCoach

These workshops help telecom vendors define a development plan for a specific sales opportunity. Workshops are facilitated by one or more experts with direct sales experience involving the target customer, and are based on the most recent and updated customer intelligence available.

“As we looked to expand our business in Europe, we were faced with the daunting challenge of either establishing an in-house direct sales organization or relying on entrenched distributors that typically focus their resources on re-selling solutions from the largest players in the market,” Reinhold Hesse, president and CEO at XTech -Extrusion Technology, Inc. “Adivent’s expertise and knowledge of the European telecom market is invaluable as we work together to ramp sales in the region. They offer a unique service that instantly removed the risk and uncertainty of entering a market that is very complex, geographically and culturally diverse, and based on a high degree of trust and relationships.”

About Adivent

Adivent, a European sales outsourcing company, offers a highly defined set of sales outsourcing services focused on the telecom market and designed to help telecom vendors increase sales among the leading service providers in Europe. Based on its extensive network of contacts, certified sales skills and proven track record, Adivent assumes much of the risk small to mid-sized software and hardware suppliers face when establishing a Europe-based sales organization or channel strategy. From targeted sales research and coaching to channel partner and sales force deployment, Adivent helps customers develop sales strategies and operational sales forces that are focused, results-driven and experienced selling into the largest telecom providers in Europe.

For more information, please visit: http://www.adivent.com

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